I open it for mood and framing. Pixel-true UI work goes somewhere else.
Midjourney often finishes the atmosphere before the prompt does: light, material, camera distance snap into a whole. That “rounding” helps concept boards, palette tests, and game mood. It hurts spec illustration — parts get rewritten to look prettier. I write subject, lens, and negatives first; artist-name piles produce a tired collage. I only keep ratios I have tested: aspect, stylize for photo versus illustration, seed when I nudge a prompt. New versions change the default taste; old prompts are not formulas. Commercial use follows the live license, not a forwarded screenshot. Versus DALL·E it wins cinematic one-frames. Versus Stable Diffusion it offers less local control. It is a visual draft engine, not the only source file in a design system.
People making concepts and mood. Designers who need exact UI or layers should not stop here.
Mood in one pass
Fog, volume light, and materials do not need a novel in the prompt.
Easy style forks
Same subject, new lens and stylize, drop directions that fight the brand.
Parameters you can study
Other people’s full prompts are experiments — still change the subject.
Seeds for small edits
Lock a seed to see which phrase broke the frame.
Pretty over true
Part counts, type, and UI alignment lie on the first image.
No layer file
You still rebuild the deliverable in a design tool.
Defaults drift
Retest saved prompts after a version bump.
Freeze subject and color words; vary only lens; discuss, do not ship.
Set time of day and camera height; ban readable marks.
Lock aspect first so a late crop does not kill the frame.
Usually no. Resolution and type need a second tool.
No. Aspect and stylize first. Look up the rest when a job demands it.
The web flow covers my iterations. I do not stay for the social layer.
Read the license on your account today. Ignore expired chat advice.
Because it is. Set titles in a design app.
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